Sucrey Aoyama, founded in the Heisei era and headquartered in Tokyo, is renowned for its gift boxes of pastries, cookies, and seasonal desserts. Its diverse product offerings span numerous brands. Japanese consumers appreciate its high-quality packaging and diverse flavors, making it an ideal choice for gift giving and festive occasions.

BAKE the ONLINE, founded in 2013, brings together BAKE Group brands, including cheese tarts, PRESS BUTTER SAND Japanese sandwich cookies, and RINGO apple pies. Japanese consumers love its freshly baked aroma and innovative sweet concepts, making it a popular brand both online and in-store.

Founded in Hiroshima during the Heisei era, Cha-no-wa specializes in matcha sweets, including its signature Matcha Cheesecake (Mucha Cheesecake) and Matcha Cookies. Japanese consumers praise its rich tea aroma and delicate texture, making it a renowned brand that combines creativity with authentic tea flavor.

Founded in Tokyo in 1969, YOKU MOKU is renowned for its cigar roll cookies (シガール), known for their rich, creamy flavor and crispy texture. Japanese consumers consider these cookies elegant and consistent in quality, making them a premium Western pastry brand. They have long been a popular seller and a must-buy Tokyo souvenir for international travelers.

KAMAKURA Cha no Fuku , founded during the Heisei era, specializes in matcha-flavored sweets, such as its matcha sandwich cookies (ドドド). Japanese consumers value its rich tea aroma and exquisite designs, making it a popular choice for Kamakura souvenirs and a favorite among matcha sweet lovers.

Founded during the Showa era, Kamakura Goro Honten is renowned for its half-moon senbei (pancakes) filled with matcha or cream. Japanese consumers appreciate the contrast between the crispy exterior and smooth interior, considering them both a signature Kamakura senbei and perfect for gift-giving, making them a representative souvenir of the region.

Founded in Shiga in 1861, Senkien is renowned for its matcha and Japanese tea products, including its Matcha Daifuku and Matcha confectionery. Japanese consumers appreciate its rich tea flavor and consistent quality, viewing it as a time-honored brand that embodies a century-old tea tradition with innovative sweets.

Kyoto Gion Anon, founded during the Heisei era, is renowned for its innovative Japanese -Western fusion cuisine, most notably its signature red bean cream dorayaki (あんぽーね). Japanese consumers appreciate the combination of rich red bean and light cream, believing it retains the essence of Japanese confectionery while offering a trendy feel, making it a popular choice among young people.

Founded during the Showa era, Kasho Seikan-in is renowned for its high-quality Japanese confectionery, including its signature colored yokan (Nishikigao jelly) and seasonal confectionery (Shikigao). Japanese consumers value their elegant appearance and delicate flavor, making them popular gifts and high-end souvenirs.

Founded in Uji in 1832, Ito Kyuemon is renowned for its matcha products, including its matcha roll cakes (Matcha Roll Keki) and matcha chocolate (Matcha Choko). Japanese consumers appreciate its rich tea aroma and consistent quality, making it a renowned Uji matcha shop and a symbol of premium souvenirs.

Founded in the late Heisei era, TULIP ROSE (チューリップローズ) gained popularity for its tulip-shaped sandwich cookies. With their gorgeous appearance and diverse flavors, they've been praised by Japanese consumers as "cute and exquisite," making them one of Tokyo's most sought-after souvenirs in recent years.

Honke Yoshicho , founded in Kyoto in 1830, is renowned for its Japanese confectionery, including its signature creations such as chestnut yokan and dorayaki (どら焼き). Japanese consumers appreciate its traditional craftsmanship and delicate sweetness, believing it combines a traditional charm with elegance, making it a refined choice for Kyoto souvenirs.

Founded in Uji in 1854, Nakamura Tokichi is renowned for its tea and matcha confectionery, including its signature Matcha Warabi Mochi (matcha warabi mochi). Japanese consumers admire its century-old tea-making techniques and rich tea aroma, making it the epitome of Uji matcha.

Founded during the Heisei era, KYOTO VENETO blends Italian confectionery techniques with Kyoto matcha, creating products such as its Matcha Cheesecake (Matcha Cheesecake). Japanese consumers appreciate its innovative blend of Western and Japanese flavors, acclaimed for its rich and delicate flavors, making it a rising premium confectionery brand in Kyoto.

Founded during the Meiji era, Hyogetsudo is best known for its small, crispy, and delicious Kaki-tane cookies. Japanese consumers value their unique balance of sweet and salty, making them a classic choice for both alcoholic beverages and souvenirs, a favorite for centuries.

Founded in Kyoto in 1860, Gion Tsujiri is renowned for its matcha products, including matcha ice cream (mocha アイス) and matcha confectionery (mocha confectionery). Japanese consumers praise its rich tea aroma and high quality, and it is often considered a representative Kyoto souvenir and long-established brand.

Founded during the Heisei era, Sugar Butter Tree (シュガーバターの木) is known for its Sugar Butter Mille-feuille (シュガーバターサンドの木). Its rich, crispy texture and smooth filling are appreciated by Japanese consumers for its elegant texture and affordable price, making it a popular souvenir from Tokyo.

Founded in Aichi during the Showa era, Ebisato (えびせんべいの里) is renowned for its shrimp crackers (えびせんべい), offering a variety of flavors and tastings. Japanese consumers value their crispy, fresh flavor and wide selection, making them popular not only as souvenirs but also as a staple for families.

Founded in 1805 in Osaka during the Edo period, Amidaike Daiguro is renowned for its traditional rice crackers, such as rock rice crackers (岩おこし) and corn crackers (粟おこし), which symbolize good luck and longevity. In recent years, it has also introduced Western confectionery products, such as flower petal langer cakes (大沙花ラング), which have become popular among young people. Japanese consumers appreciate the nostalgic, crispy texture and the brand's fusion of tradition and innovation.

Founded in Kobe in 1931,Morozoff is renowned for introducing Valentine's Day chocolate to Japan. Its specialty products include puddings, cheesecakes, cookies, and premium desserts like Feuillade and Arcadia. Japanese consumers praise their delicate texture and exquisite packaging, making them popular as gifts and for families.

RAGUENEAU specializes in apple desserts, chocolate cakes, and custard cakes called "Inochi," along with seasonal Japanese and Western confections like Mochitto and Poro Chocolat. Japanese consumers praise its delicate flavor and creative incorporation of ingredients like Aomori apples, making it a popular souvenir and local specialty, not only for personal enjoyment.

AKOMEYA TOKYO is a rice specialty shop specializing in premium rice sourced from across Japan. They grind and sell their rice in-house, and also stock their own broth, seasonings, handmade side dishes, and utensils. Perfect for both the home kitchen and as a gift, AKOMEYA TOKYO offers a practical yet refined experience.

Founded in 1986, KALDI COFFEE FARM is known for its blue shop and free coffee tastings. While it began as a coffee bean-based business, its even greater draw is its wide selection of imported foods, from pasta and olive oil to Thai curry paste and Japanese-inspired snacks. Its affordable prices and frequent limited-time and unique selections make browsing the store a treasure hunt. Japanese consumers appreciate its convenient access to world-class delicacies, while tourists from Hong Kong and Taiwan frequently share their must-see experiences, making it a popular destination for souvenirs and everyday essentials.

DEAN & DELUCA originated in New York, USA, and later expanded to Tokyo, Japan. They offer a diverse selection of high-end food products, including coffee beans, wine, and exquisite tableware. Their market stores, cafes, and restaurants are popular with Japanese consumers, and customers in Hong Kong and Taiwan also appreciate their quality and unique gifts. The brand has over 50 branches in Japan, as well as locations around the world in countries like Thailand and Singapore, and enjoys an excellent reputation.