{"product_id":"casa-brutus-andpremium-mina-perhonen-akira-minagawa","title":"Casa BRUTUS \u0026Premium Special Mook: minä perhonen and Akira Minagawa","description":"\u003ch3\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0707\/4771\/7810\/files\/SF-Express-SolyJapan-02.jpg?v=1764510866\" alt=\"\"\u003e\u003c\/h3\u003e\n\u003ch3\u003eCasa BRUTUS \u0026amp;Premium Special Edit: minä perhonen and Akira Minagawa\u003c\/h3\u003e\n\u003cp\u003eThis special mook is not a standard brand feature book. It is a special editorial volume that approaches \u003cstrong\u003eminä perhonen\u003c\/strong\u003e and designer \u003cstrong\u003eAkira Minagawa\u003c\/strong\u003e through clothing, people, craftsmanship, and a broader way of living. Its value lies not in presenting products alone, but in showing how the world of minä perhonen has been built and sustained over time.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAkira Minagawa\u003c\/strong\u003e is regarded as one of the important figures in contemporary Japanese design and is the founder of \u003cstrong\u003eminä perhonen\u003c\/strong\u003e. The brand began as “minä” in 1995 and was renamed “minä perhonen” in 2003. His work extends beyond fashion into furniture, tableware, spatial design, and lifestyle direction, and publicly available profiles show that he has received major recognitions including the Mainichi Fashion Grand Prix, the Mainichi Design Award, and the Agency for Cultural Affairs’ Art Encouragement Prize for New Artists.\u003c\/p\u003e\n\u003cp\u003eThe core of \u003cstrong\u003eminä perhonen\u003c\/strong\u003e is not trend-chasing fashion, but the idea of \u003cstrong\u003e“special clothing for everyday life”\u003c\/strong\u003e. Official brand material describes a practice centered on original textiles, long-term wear, and close collaboration with textile makers and workshops across Japan. That is one reason the brand has grown beyond clothing into furniture, interiors, stationery, and other lifestyle objects while still maintaining a coherent and highly recognizable identity.\u003c\/p\u003e\n\u003cp\u003eThis special issue is structured around the word \u003cstrong\u003e“tsugu”\u003c\/strong\u003e — a theme of continuation, inheritance, connection, and carrying forward. According to the official feature page, the book includes people speaking about what it means to inherit and continue through wearing minä perhonen, the brand’s making processes and craftsmanship, Minagawa’s daily objects and valued tools, a trip to Morioka, and his relationship with the Nordic world. For readers interested in Japanese design, textiles, brand philosophy, and lifestyle aesthetics, this is a substantial reference volume rather than a superficial brand showcase.\u003c\/p\u003e\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eFocused on Akira Minagawa and the minä perhonen worldview:\u003c\/strong\u003e\u003cbr\u003eMore than a simple brand introduction, it organizes the thinking and creative context behind the designer and brand.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eSpecial feature on a major Japanese designer:\u003c\/strong\u003e\u003cbr\u003eUseful for readers who want to understand Minagawa’s place across fashion, textiles, furniture, and lifestyle design.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eIncludes craftsmanship and making processes:\u003c\/strong\u003e\u003cbr\u003eCovers the original textile work and production values central to minä perhonen.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eBuilt around the idea of “tsugu”:\u003c\/strong\u003e\u003cbr\u003eExplores how clothing, people, and lived experience are connected and carried forward.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eCollectible and reference-worthy:\u003c\/strong\u003e\u003cbr\u003eStrong value for readers interested in design, branding, curation, textiles, and Japanese aesthetics.\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eEditorial special volume format:\u003c\/strong\u003e\u003cbr\u003eThe value of the item lies in the book content itself rather than in a magazine supplement.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eDesigner Profile\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eAkira Minagawa\u003c\/strong\u003e is one of the notable figures in Japanese contemporary design and the founder of minä perhonen. Since launching the brand in 1995, he has built a distinctive design language through original textiles and a way of making that resists short-lived trends. His practice extends beyond clothing into furniture, objects, spaces, and lifestyle design, and his work has been recognized with major design and fashion awards in Japan.\u003c\/p\u003e\n\u003ch3\u003eBrand Profile\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eminä perhonen\u003c\/strong\u003e was founded by Akira Minagawa, beginning as “minä” in 1995 and renamed “minä perhonen” in 2003. The brand name comes from Finnish and carries the imagery of “I” and “butterfly.” Its central idea is “special clothing for everyday life” — clothing and objects not made for momentary trends, but for long-term companionship and deepening character over time. The brand is especially known for developing original textiles and working closely with makers across Japan to unite hand-drawn imagery, embroidery, weaving, and lifestyle aesthetics into a singular world.\u003c\/p\u003e\n\u003ch3\u003eProduct Details\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eProduct:\u003c\/strong\u003e Casa BRUTUS \u0026amp;Premium Special Edit: minä perhonen and Akira Minagawa\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e Magazine House\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eRelease Date:\u003c\/strong\u003e December 23, 2025\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eLanguage:\u003c\/strong\u003e Japanese\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eMain Content Themes\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e30 years of connection within “tsugu”\u003c\/li\u003e\n\u003cli\u003eInterviews with people who wear minä perhonen\u003c\/li\u003e\n\u003cli\u003eThe brand’s making processes and craftsmanship\u003c\/li\u003e\n\u003cli\u003eAkira Minagawa’s daily objects and essentials\u003c\/li\u003e\n\u003cli\u003eWords that support his making\u003c\/li\u003e\n\u003cli\u003eMinagawa’s trip in Morioka\u003c\/li\u003e\n\u003cli\u003eAkira Minagawa and the Nordic world\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eNotes\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eThis is a Japanese-language special editorial book, not a magazine supplement item.\u003c\/li\u003e\n\u003cli\u003eThe value lies in the content of the publication itself, making it suitable for collecting, reading, and creative reference.\u003c\/li\u003e\n\u003cli\u003eDifferent retail pages may offer both print and digital formats, so please confirm the edition before purchase.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Casa BRUTUS","offers":[{"title":"Default Title","offer_id":47552583893170,"sku":null,"price":168.0,"currency_code":"HKD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0707\/4771\/7810\/files\/Casa-Brutus-mina-perhonen-01.jpg?v=1780569115","url":"https:\/\/solyjapan.com\/en\/products\/casa-brutus-andpremium-mina-perhonen-akira-minagawa","provider":"SolyJapan 搜購日本","version":"1.0","type":"link"}